Cannabis Market Brief

Detroit, MI

Detroit's saturated 161-dispensary market demands differentiation beyond discounts.

Market Snapshot

Market size
$371M+ Wayne County (2024); Michigan $3.17B (2025, -3.1% YoY, first annual decline)
Dispensaries
161 city; 822 statewide
Avg flower price
$3.80/g (lowest in US); $59.85/oz (Feb 2026, down 88% from peak)/g

Key Competitors

House of Dank (6+ locations)
Cloud Cannabis
King of Budz
Liberty Cannabis
Lume
JARS

Demand Signals

August peak $31M+ monthly; recreational dominates 99%+; medical collapsed from $481M peak to $18M; concentrates +23.2% YoY

Regulatory Notes

16% state excise + 10% retail + 24% new wholesale tax (Jan 2026); home grow 12 plants; social equity program (33 licenses 2024-2025)

Campaign Ideas

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