Why can't I just use Mailchimp + Hootsuite?
You can, and many operators do. But that means writing every campaign by hand, managing 4 platforms separately, and missing the compliance updates that can get your numbers flagged. Canovate replaces all of it with one weekly approval.
How is this different from Springbig?
Springbig is a CRM and loyalty tool. It sends what you write. Canovate writes the campaign for you, sends it across 5 channels, and handles compliance automatically. And it starts at $40/mo - versus Springbig's $500+/mo for SMS alone.
What about compliance?
Every message Canovate sends is 10DLC-registered, TCPA-compliant, and audit-logged. Your SMS number stays clean. Your email stays out of spam folders. State-specific rules for Denver, Portland, Detroit, Los Angeles, and Boston are built in.
Do I have to write anything?
No. Canovate reads your menu, your last week's performance, and your calendar. Then writes the full campaign. You approve one email on Friday morning. That is the entire interaction.
What if I don't like an artifact?
You can reject any individual artifact before approval. Canovate will revise it based on your feedback. You never send anything you haven't seen.
How fast can I be live?
Connect your POS, approve your first campaign Friday morning. Most dispensaries are running their first campaign within 48 hours of signup.
What's the market brief on the homepage?
It's a live market intelligence tool. Type your question — about competitors, local demand, what to promote this week — and Canovate generates a structured brief on the spot. It's a preview of what you get every Monday as a subscriber.